Even the most beautiful websites with the most exciting content don't just automatically climb to the top of the search results. A cleverly thought-out concept for search engine optimisation plays a key role in this process. Our team of SEO specialists leave nothing to chance. The right domain and clever content adaptation help to ensure good organic rankings. With carefully designed and well-placed search engine adverts, in addition to well ranked sites, the myWorld brand and its products are being highlighted for certain keywords in a holistic context.
Marketing & Communications
Millions of recipients from various target groups and regions, plus a whole host of brands offering their own unique products, information and services – nothing is too complex for us. We don't create off-the-rack newsletters – every one of our templates is tailored to its recipients in terms of both content and design. However, our team's work doesn't stop when the newsletter has been sent. They use detailed analyses to measure how effective each newsletter is. As a result, each and every newsletter just gets better every time.
Facebook, Twitter, Instagram, YouTube, Pinterest… The channels available for making direct contact with target groups, customers and members have expanded enormously over the past few years and they are changing all the time. We have expertise in all these areas, generating interest, using the perfect tone of voice for each channel and speaking for a number of different brands in a wide array of markets. Be it through creating posts to boost traffic, designing info graphics, spreading news or responding to queries and feedback, we build strong communities.
Design & UX
A website with a modern design has to meet a lot of criteria. That's why a professional online website is never based on an off-the-rack solution. We approach each website project as an individual task, enabling us to create sites that reflect our brand's core, yet have a unique look and feel, and meet the highest technical requirements. Videos, specially positioned design elements and modified displays for mobiles and PCs are not added extras but form part of our design process.
If you want your business or brand to making a lasting impression on customers, you need good brand recognition. Developing a strong corporate identity and creating a powerful corporate design are therefore two core areas of our work and two tasks we spend a lot of time on. With a unique logo, the right colour scheme and an extensive design guide, we create everything you need to apply your CI across all channels, making sure you stand out from the crowd.
Even the most beautiful apps and websites are only truly effective when they give all users everything they need and everything they are looking for. We therefore believe that, as well as good design, user interface and user experience are particularly important when creating apps and websites. Our experts constantly keep an eye on the latest trends and studies, before finding their own way to make things better. This results in solutions that not only look good, but are effective, too.
Often appearance plays an important role in determining whether a product is purchased or not or whether an article is read or not. This is why print design plays such an important role in our work. Be it magazines, packaging, brochures, flyers or roll-ups, we create designs that stand out and say exactly what you want them to. The content of the text and the visual design are in harmony with one another, encouraging the recipient to view the material as a whole.
Mobile internet access is booming, which is why native apps are becoming increasingly important for large numbers of businesses. These apps provide them with an easier way to bring their services to the customer. Our skilled developers programme tailor-made apps, suitable for use on Android, iOS or even both platforms.. Our agile, Scrum-based team then goes on to make sure regular updates are delivered for every app without any disruptions. The apps from myWorld are therefore in the best hands with us.
Websites need to do more than just share information. Shopping, registration, simple channels for contact and support, payment processing, invoicing, and member management are just a few of the things that a professional website needs to cover. We have a core team of over 20 people who work hard on a website's front-end and back-end to make sure it fits this brief, while also ensuring that it meets all technical requirements, too. Doing that, we create the ideal point of contact for businesses and customers.
Based on Salesforce Cloud products, we develop in-house CRM and marketing solutions that make workflows easier and improve the quality of client communications. This includes processes and features that make it easier to involve new businesses or customers as well as messaging services for a range of target groups. Thanks to carefully designed customer journeys, we send over 500 million messages worldwide a year in the form of SMS, push notifications and newsletters, all sent to the right recipients at the right time. This is software development that delivers results.
Even the best data will only be effective if it is processed in an understandable way. Our business intelligence experts therefore focus on rendering large quantities of existing data more understandable using automated processes. This generates data cubes for multi-dimensional assessment and clear table-based evaluations. Ad-hoc reports and in-depth analyses enable them to make predictions or look at specific details. Our experts also deal with machine learning so that attempted fraud can be detected as early as possible or personal offers can be created automatically. We love to look at the details to make the bigger picture even better.
IT & Data
The age of digitalisation involves a flood of new digital data, plus a whole host of major challenges for businesses. By using visualisation technology and software defined storage in our co-location data centres in combination with Azure and Amazon Cloud services, we are able to offer tailor-made, flexible and cost-efficient solutions. And it doesn't matter how big myWorld is as a company, our solutions can be scaled accordingly.
In modern working life, information needs to be exchanged quickly and easily – internally as well as with customers, partners and suppliers. We are specialists in developing and integrating custom-made communication concepts – from phone systems and call centre solutions to video conference systems and instant messaging tools. Our focus is on international networking to ensure efficient solutions for successful business communication in over 50 countries.
Nowadays, there is nothing standing in the way of establishing digital networks for your business premises. On top of that, mobile working stations and various devices are placing new demands on corporate networks. Our IT specialists pull out all the stops when it comes to setting up secure LAN and WLAN services and establishing WAN and MAN connections for connecting offices. Using web application firewalls to protect websites and web applications is one of our specialist subjects.
Data loss, cyber attacks or technical difficulties – there are plenty of reasons to call in an IT expert. As one of the few providers and operators of IT infrastructure landscapes, we invest in international support. We offer our clients 24/7 support in 20 time zones – from New Zealand to Europe and California. As a result, we can deliver stability and security around the clock.
Optimum IT equipment is not only an essential part of corporate success, but also a key factor for costs. We supply over 50 locations around the world with IT equipment, software and services, relying on our strong network of partners with extensive experience. We compare prices, dispatch products quickly and on schedule, and coordinate the commissioning process, including licence management, in Europe, Australia and America.
Our products are currently in use in over 50 countries around the world. In order to meet the high demands of myWorld's customers and partners, we have established a specialist quality management system that also overcomes hurdles such as language and currency differences with flying colours. Highly automated tests help us to continuously analyse and perfect project processes. The customers and partners of myWorld deserve the best support, and that is exactly what they get – anywhere and at any time.
Products can only really establish themselves on the market if there is a genuine need for them. Using specific market observation, competitive analyses and carefully tailored surveys, we make sure that our products are designed to suit the target group in question. Our experts identify current trends and are constantly on the lookout for the latest technologies so that we can make them available to myWorld's customers and partners worldwide.
Being able to offer our customers new and improved products on an ongoing basis is a key factor for success in our fast-paced age. The smart thinkers in our product management team regularly bring a breath of fresh air to our product range with their innovative ideas. International customer loyalty programmes, electronic vouchers, browser plug-ins, support to help shoppers save money, and mobile shopping apps with location-based services are just a few of our innovative product solutions.
You only get the best out of something if you use it properly. That's why we offer myWorld customers and partners professional product training materials in a wide array of formats – from information brochures through to short how-to videos. And if they still have any questions, a multi-layer international support system makes sure that we always find the ideal solution.
Service & Support
Starting with phone systems through to various ticketing systems and various CRM systems, our skilled staff know which tools will help them to reach their goals. In order to establish the same service standards around the world, coordinated roll-outs of selected service systems play a key role. This is how our team makes sure that staff around the world gains access to our systems and uses them in line with the corporate identity.
Measuring and improving service quality creates a competitive advantage for each and every business. Our specialists evaluate all forms of service contact at the first-level support stage– be it over the phone, by email or over web chat. Text message and email surveys are used to find out how satisfied the customer or partner was with the service and how easy it was for them to get the information they wanted. We use the results to generate measures to improve service workflow.
Adapting processes to a country's economic and cultural circumstances is key to the success of an international service strategy. With a great deal of sensitivity and plenty of expertise, our experts research the ideal service setup for the country in question, while also making sure it is implemented as effectively as possible. We also coordinate translations in over 60 different languages and our English native speakers set the benchmark in the field of international corporate communications.
For a Benefit Program with millions of customers such as myWorld, first-level support is usually not sufficient to answer all enquiries to a satisfactory extent. That's why we take care of all the second-level support for myWorld and its international subsidiaries, handling more complex concerns - from tricky questions about products to data protection enquiries and coordinating technical support. This is how we guarantee maximum customer satisfaction – in over 50 countries around the world.
Providing top customer service on an international level is a big challenge. Creating a holistic service strategy that reflects the corporate goals, defining relevant KPIs and selecting the best possible systems are some of the core skills found in our experienced support team. They also focus on country-specific requirements and circumstances, all while aiming to achieve maximum customer satisfaction.
We'd be happy to hear from you, be it over the phone, via email or in person.
myWorld 360 AG
Alte Poststraße 122
+43 316 7077